![]() ![]() □Īlso, you can easily see that we have 4 products, which are represented by the colorful ostriches – the best animal totem and logo in the world! □Īlso, these colors are dynamic and are in line with the brand colors. We put forward the graphic charter and the visuals made by our lovely web-designer, Pauline. ✌️Īt Waalaxy, we’ve been banking on the colors of our latest product. It’s not just recruitment that deserves its section. LinkedIn banner in social media marketing It makes sense at first glance, and that’s what I’m going to teach you to do in this article⚡ – attract your target! So you can see, there’s no perfect banner, you’re going to have to tailor it to your target! □Ĭlearly here, the goal is to recruit junior profiles – developers and other tech profiles. We’re young startups, join us! You’ll be drinking keg beer and your after-works will be fun parties on the beach. On Plezi’s side, it’s more of an atmosphere □ : You can also see the colors of the company: yellow and black. It is sober and highlights the ambition of the company “change the world”. □Īs a result, the banner totally resembles the values and the target of the company. They recruit senior profiles, with significant professional experience on their resume – usually the profiles come with the tie, suit and leather briefcase. Recruiting is very serious business for them, and this is clear by taking one glance at their LinkedIn ready banner. The firs example comes from the recruiting brand EY. Shall we take a closer look? □ LinkedIn banner in human resources In order to show you some examples of existing banner templates, I have selected quite different banners according to distinct target. Write this information down as well, it will help you draw out the main points of your message. What’s your target market’s lingo on LinkedIn? Observe them! If they are marketers, what are the keywords that speak to them? If they are recruiters – what skills are they looking for?. ![]() Who does this value proposition benefit? Note your primary target audience – the more detail, the better!. ![]() This represents your “personal branding” and your values (or your company’s). Write down these two pieces of information on a draft.
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